Learning Labs

Learning Labs is D&AD’s hands-on learning programme for brand leaders, creatives and in-house teams looking to strengthen creative impact in a fast-changing industry.

These sessions move beyond inspiration into action, focusing on the skills, systems and behaviours that drive creative excellence, from integrating AI into creative workflows to building the conditions for creativity to thrive inside organisations.

You can see the full schedule and speakers on our website

Attend one session, or choose both at a discounted rate.

Timings

• 10:00–13:00 — Creative Impact Accelerator
  Most brands are optimising their way to mediocrity - real growth comes from building the conditions that allow creativity to drive business success. Drawing on the latest research from D&AD and System1, this session reveals the proven behaviours and frameworks that drive commercially impactful work; and shows you how to embed them.
  By the end of this 3 hour interactive session you will:
  • Uncover the conditions that will transform your brand and business through creativity.
  • Hear from CMOs and in-house leaders at the sharp end of delivering impactful work
  • Learn how to build constructive relationships with a broad range of stakeholders; one of the core drivers of creative performance.

• 14:00–17.00 — AI Accelerator
  Think AI is killing creativity? Think again.
  This immersive 3-hour accelerator is designed to help creatives move beyond fear and into flow. Packed with practical insight, live demonstrations and real-world workflows, you’ll explore how AI tools can enhance creative thinking, accelerate production, and unlock new ways of working, without losing craft, taste or authorship.
  Leave with a clearer understanding of where AI genuinely adds value, where human judgement still reigns, and how to integrate both into your creative practice.

Ticket information

Further discounts are available for students, charities/non-profits, freelancers, small businesses with under 10 employees and retired people. We have also put aside free tickets for people who have recently been made redundant.

Please email festival@dandad.org for more information.

For more information on the programme, pricing and important booking FAQs, please visit to the D&AD website.